Improve Competitive Advantage with Dynamics 365 Business Central
Azzure IT

Improve Competitive Advantage with Dynamics 365 Business Central


Microsoft Dynamics 365 Business Central has innovative functionality in areas such as manufacturing, business intelligence and analytics, and can help your organisation gain or improve competitive advantage. If you’re considering investing in or changing ERP systems, you need to ensure that the system is going to give your business a competitive advantage, but how can you do this? The answer is business process re-engineering.

Simply put, business process re-engineering is the process of evaluating the current processes and workflows within an organisation and rethinking and redesigning them in order to make improvements.

Business process re-engineering is most effective when conducted before making a decision on a piece of ERP software, as it ensures that your business does not blindly adopt an ERP vendor’s generic industry best practices which might not be appropriate for your unique business goals. It also ensures that when you adopt your best practices after working with a vendor, they are guaranteed to improve competitive advantage.

In some cases, generic industry best practices can even decrease your competitive advantage, because your competitors may have implemented similar systems and could be running the same practices, diluting your business’s unique selling points and making you uncompetitive. This is why Azzure IT help custom develop solutions specifically tailored for your business, addressing it’s pain points, and planning for achieving your long-term business goals.

While going through the process of improving your business of improving your business processes, it’s also crucial to actively look for inefficiencies in your customer and revenue related processes to identify any opportunities where you can improve competitive advantage.

If you’re hoping to develop your competitive advantage to the best it can be through the implementation of Microsoft Dynamics, then it is vital that you also focus on CRM functionality, as it is critical to the customer experience. Competitive advantage is a high level business benefit that is usually achieved through improving the customer experience, using a tool like Microsoft Dynamics 365 for Customer Service.

To explore either of these topics further with a member of the Azzure IT team, call 0345 467 9950 or email


Azzure IT
10 Europa View, Sheffield Business Park, Sheffield, S9 1XH, UK

t. 0345 467 9950

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